Finding the Gold in Gray Audio CD
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Finding the Gold in Gray Audio CD

Mike Sullivan's Finding the Gold in Gray: Keys to Selling to Aging Baby Boomers and Older Clients.

As heard by over 100,000 financial professionals, this interesting, informative and entertaining 90-minute audio CD program teaches the special communications and service skills needed to work effectively with graying clients. Learn how key motivations influence all financial decision-making. This is Mike's talk heard at The Million Dollar Round Table, the National Association for Variable Annuities (NAVA) and other large national meetings. If you are serious about selling to aging boomers and older clients, don't miss it! $39.95.

Finding the Gold in Gray Audio CD
$39.95 + 3.50 S&H
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Listen to audio samples from the CD

Overview of Selling to Boomers and Older Clients download MP3
Response to Physical and Sensory Changes download MP3
Understanding Key Adult Motivational Values download MP3
How Older Adults Process Information Differently download MP3

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